TOY

TOY formed in London in 2010, Tom Dougall, Dominic O'Dair, Maxim Barron, Charlie Salvidge, and Alejandra Diez developing a sound rooted in psychedelic rock and krautrock that was immediately hypnotic and motorik. Their music drew on Can, Neu!, and the motorik tradition in ways that were immediately distinctive — combining the repetitive, hypnotic energy of krautrock with a melodic directness and shoegaze atmosphere.

They were signed to Heavenly Recordings and released their self-titled debut (2012) to strong reviews. 'Clear Shot' (2016) was their most acclaimed record — a hypnotic, motorik psychedelic album that earned universal critical praise and established them as one of the most inventive new British acts. Their combination of krautrock energy, shoegaze atmosphere, and melodic directness made them genuinely distinctive.

TOY have continued to record and perform, releasing 'Happy in the Hollow' (2019) and 'Mirror Creatures' (2022) to positive reviews. They are one of the most inventive and distinctive acts in contemporary British music — a band whose combination of hypnotic motorik energy, psychedelic atmosphere, and melodic gifts makes them essential listening for fans of British psychedelic rock. ⚠ Flag: most recent release — verify latest album.